TransCity Multicultural Marketing | Ethnic Marketing

TransCity is a Netherlands based marketing agency specialized in inclusive marketing and communications, with a focus on multicultural marketing. TransCity’s clients are advertisers, including global brands and their agencies, national and local governments, the art sector and civil societies. Our services include research and strategy, business and campaign development, creative and content development, campaign execution and management, media consultancy, media buying, and training on unconscious bias and linguistic bias, all related to our super-diverse societies.

randstedelingen hebben een 1e of 2e generatie migratieachtergrond

Nederlanders zijn 1e, 2e of 3e generatie bicultureel

landgenoten hebben ten minste één ouder met een moslimachtergrond

biculturele Nederlanders van de 1e of 2e generatie wonen niet in de randstad

biculturelen hebben ten minste één ouder met een christelijke achtergrond

1e of 2e generatie biculturelen hebben Afrikaanse wortels

landgenoten zijn 1e of 2e generatie Oost-Europeaans

van de inwoners van Gouda is 1e of 2e generatie Marokkaans

van de inwoners van Almelo is 1e of 2e generatie Turks

“People are looking for a message that they belong. That they’re part of something. That they are seen and heard and that despite or perhaps because of the uniqueness of their experience, they are valued. They want to feel represented. Representation is not an added extra, it’s not a frill. It’s absolutely fundamental to what people expect from culture and from politics.” (Riz Ahmed)

Want to know more on multicultural marketing?

Learn how to identify and counteract our unconscious biases?

T + 31 10 843 08 40

M +31 6 536 806 75

rene@transcity.biz

transcity@transcity.biz

Meet our team